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Don't Kacau Lah !
Category:
Branding / Illustrations / Logo Design
Year:
2021
不要来烦我 (DON’T KACAU LAH !) is a lifestyle item brand that incorporated the concept of ‘life of a young working adults with full of complaints and pent-up feelings.’ It is brought out by a relatable yet quirky manner to enable like-minded population to relate and feel relieved
Concept
The brand name is inspired by the thought of feeling annoyed with the hectic things surrounding us and the last thing we want is someone to disturb us.The chinese typeface translates as ‘Don’t disturb me’, the word ‘kacau lah’ means disturb in local language ; Bahasa Melayu. With the mixing of language, it brings out the Malaysia culture, speaking in multiple language.
Illustrations
Demotivated
Showing the demotivated feeling of one during work. The human figure is being drawn as if he is popping out from the screen to show that we are constantly working with our computers.
I don't want to OT
The unwillingness to work overtime. It shows how one could be worn out if needed to constantly work overtime.
Workaholic
Shows the emotion of one being mistreated as there is no choice but to work with the overloaded work given.
Items
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